Transform Your Cafe’s Tea Program with
Expert Matcha & Tea Consulting
I help cafes build profitable tea programs and companies create memorable non-alcoholic networking experiences with authentic Japanese tea tastings.

22 Years of Matcha Expertise, From Farm to bowl
I’m Brandon and I’ve been drinking matcha daily for 22 years, from my start as a Starbucks barista to traveling Asia’s tea farms. Cafes, restaurants, and companies nationwide rely on my expertise to build profitable tea programs.
Through NeedMatcha.com, I’ve built a trusted resources for matcha lovers, serving over 250,000 annual interactions to matcha enthusiasts worldwide. Now I bring that same expertise directly to your business.
Two Ways I Help Your Business Succeed
Cafe & Restaurant
Tea Program Development

Most cafes serve mediocre matcha because they don’t know what quality looks like. I recently helped a California coffee shop choose the right suppliers and train their staff. Result: 300% increase in tea sales within 6 weeks.
What You Get:
Staff Training & Education
Hands-on training sessions from basic tea knowledge to advanced matcha preparation. Your staff will confidently explain tea origins, brewing methods, and make recommendations that increase sales.
Sourcing & Supply Chain
I’ll evaluate your current options or connect you directly with premium sources in Japan. No more guessing about quality levels, seasonal availability, or proper storage methods.
Menu Development
Create signature tea offerings that complement your existing menu and appeal to your specific clientele. Recipes, seasonal rotations, pricing strategies, and authentic descriptions that sell.
Investment Options:
Tea Program Audit
$750
Perfect starting point. 2-3 hour assessment of your current program with detailed recommendations and quick wins. Most clients upgrade to full transformation within 30 days.
Complete Transformation
$2,500
Full program including staff training, sourcing connections, menu development, and 60 days of support. Typically pays for itself in 4-6 weeks.
Premium Consulting
$4,500+
Multi-location support, extended training programs, or custom corporate partnerships. Contact for details.
Tea Tasting Experiences

Replace wine tastings with something fresh. A Chicago lawyer recently hired me to host 6 potential clients for a Sunday afternoon tea experience featuring rare teas from Japan, Taiwan, and China. Her prospects loved the sophisticated, non-alcoholic alternative that felt both professional and memorable.
Perfect For:
Client Entertainment
- Impress potential clients
- Strengthen existing relationships
- Stand out from typical wine events
- Professional yet relaxed atmosphere
Corporate Team Building
- Unique employee experiences
- Cultural education component
- Networking events
- Executive retreats
Corporate Team Building
- Professional Non-Alcoholic Events
- Afternoon client meetings
- Workplace-appropriate networking
- Health-conscious team building
- Cultural experiences that stand out
- Tea mocktail/cocktail experiences (I provide tea bases, you handle alcohol service)
Choose Your Experience:
I bring premium teas, professional brewing equipment, and cultural context that transforms a simple tasting into an memorable experience. All events include hands-on materials, expert guidance, and cultural storytelling. Events accommodate 6-20 people and can be held at your office, event space, or curated venue.
Essential Tea Experience
$200 per person
Perfect introduction to premium tea culture. Features 4-5 carefully selected teas including ceremonial matcha, sencha, other comparison teas. Includes basic brewing demonstration and cultural context. Duration: 90 minutes.
Premium Japanese Journey
$250 per person
Our most popular option. Features 6-7 exceptional teas including multiple matcha grades, regional specialties, and exclusive farm-direct selections I’ve personally sourced from Japan. Includes hands-on preparation and detailed tasting notes. Duration: 2 hours.
Exclusive Master’s Collection
$300 per person
For serious tea enthusiasts or high-stakes client entertainment. Features 8+ ultra-premium teas including competition-grade matcha, plus unique tea selections , rare vintage teas, and limited harvest selections. Includes traditional ceremony elements and personalized take-home samples. Duration: 2.5 hours.
Real Results from Real Businesses
“Brandon transformed our tea service. Our matcha sales have increased 300% since his training event, and our staff actually enjoys talking about tea now instead of dreading those questions.”
ā Chris T., Recurring Client and Coffee Shop Owner in California
This California coffee shop went from serving subpar matcha to becoming their neighborhood’s go-to spot for authentic Japanese matcha tea. Their investment paid for itself within 4 weeks through increased matcha sales alone. We trained their staff, selected better quality matcha from the distributor they were already using, and developed custom drink recipes exclusive to their cafe’s aesthetic and mission.

Why Choose NeedMatcha Consulting?

Direct Source Connections
I maintain relationships directly with stateside and international distributors, as well as tea farms and factories in Japan. Your business gets access to authentic, high-quality teas at fair prices. And if you already have sources you trust be need help selecting product, I’ve got opinions!
Proven Track Record
NeedMatcha.com serves 250,000+ annual visitors seeking authentic matcha knowledge. This market authority translates to practical results for my consulting clients.

Complete Business Understanding
22 years as a daily matcha drinker plus hands-on business experience means I understand both the cultural authenticity and commercial viability your business needs. I’ve been a customer, barista, importer, retailer and more.
Frequently Asked Questions
Ready to Transform Your Tea Program?
Let’s discuss how matcha and tea consulting can increase your profits and impress your customers. Get started with a complimentary 15-minute discovery call.
Complete the form below (or book directly onto my calendar).
Brandon Pfeiffer | NeedMatcha.com | Chicago-Based, Nationwide Service

